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# Syl R. Martin

Senior Growth & Brand Marketer | Positioning, acquisition & revenue growth systems

## Posts

- [Know-How](https://sylrmartin.com/know-how/)
- [The best-converting and most cost-effective PPC Advertising Strategies](https://sylrmartin.com/the-best-converting-and-most-cost-effective-ppc-advertising-strategies/)
- [How Digital Marketing Works Plus Top Tactics](https://sylrmartin.com/how-digital-marketing-works-plus-top-tactics/) - In this article, I will help you discover what is involved in an effective digital marketing strategy, what are the best tactics when it comes to enhancing brand awareness and conversions and, in general, how to laid the best groundwork so you can get the most out of your paid advertising for as little cash as possible.
- [How to Build a Successful Brand Strategy](https://sylrmartin.com/how-to-build-a-successful-brand-strategy/)
- [One Product, Two Audiences: How to Write B2C and B2B Messaging That Converts](https://sylrmartin.com/one-product-two-audiences-how-to-write-b2c-and-b2b-messaging-that-converts/)
- [How to Identify Your Brand Archetype (and Why It Matters)](https://sylrmartin.com/how-to-identify-your-brand-archetype-and-why-it-matters/)
- [Top Email Marketing Strategies to Increase Open Rate & Click-through](https://sylrmartin.com/top-email-marketing-strategies-to-increase-open-rate-click-through/)
- [How to Devise an Effective Content Strategy Plus Top Content Marketing Tactics](https://sylrmartin.com/how-to-devise-an-effective-content-strategy-plus-top-content-marketing-tactics/)
- [How to Use UI & UX to Increase Sales plus Best Tools and Tactics](https://sylrmartin.com/how-to-use-ui-ux-to-increase-sales-plus-best-tools-and-tactics/)
- [The Best SEO Tactics to Increase Traffic and Sales](https://sylrmartin.com/best-seo-tactics-to-increase-traffic-and-sales/) - Top SEO tactics and tools to increase traffic to your website and sales for your business. An essential checklist for marketers and small business

## Pages

- [Creative Thinking. 360° Vision. Data-driven Results](https://sylrmartin.com/) - Full-Stack Marketer & Multimedia Content Producer | From idea to execution & growth.
- [Portfolio](https://sylrmartin.com/allportfolio/)
- [Journalism](https://sylrmartin.com/journalism/)
- [Full-stack Marketing](https://sylrmartin.com/full-stack-marketing/)
- [Art, Design & Multimedia](https://sylrmartin.com/art-design-multimedia/)
- [Cookie Policy](https://sylrmartin.com/cookie-policy/)
- [Privacy Policy](https://sylrmartin.com/privacy-policy/)
- [Thank you!](https://sylrmartin.com/thank-you/)

## Media Hub

- [](https://sylrmartin.com/media/4254/)
- [](https://sylrmartin.com/media/4251/)

## Projects

- [Raccoon Brand Visual Identity Enhancement](https://sylrmartin.com/portfolio/raccoon-brand-image-enhancement/)
- [Illustrated Educational Children's Book](https://sylrmartin.com/portfolio/illustrated-educational-childrens-book/)
- [Interviewing Jace Everett (Red Revelations - True Blood)](https://sylrmartin.com/portfolio/interviewing-jace-everett-red-revelations-true-blood/) - It took music savvy Alan Ball in 2008, to re-discover Jace Everett´s 'Bad Things', which he cleverly used as the theme for the opening title sequence of HBO's hit series True Blood.
- [Interviewing the musically irresistible Gemma Ray](https://sylrmartin.com/portfolio/interviewing-the-musically-irresistible-gemma-ray/) - MOJO describes GEMMA RAY as 'wondrous', NME says she's 'untouchable', and a host of other publishers and broadcasters have nothing but words of praise and reverie for her songwriting.
- [Interviewing Mala Rodriguez](https://sylrmartin.com/portfolio/interviewing-mala-rodriguez/) - Exclusive interview with top female Spanish hip hop artist, Mala Rodriguez.
- [Interviewing Michael Hirst (Creator & Writer)](https://sylrmartin.com/portfolio/interviewing-michael-hirst-creator-writer/) - A writer who blends history, legend and fiction with alchemic intuition (Vikings, Camelot, The Borgias, The Tudors, Elizabeth...)
- [How To Survive A Natural Disaster](https://sylrmartin.com/portfolio/how-to-survive-a-natural-disaster/) - A list of survival tips, organised by type of emergency, to help you survive most natural disasters.
- [Blade Runner: A Future Foretold](https://sylrmartin.com/portfolio/blade-runner-a-future-foretold/) - Blade Runner, a cult Sci-Fi classic, went to win numerous awards, including Academy and Bafta Awards and Golden Globes. A new chapter is set to be released October 2017.
- [77 Movies with Smart Lines/Dialogues (2)](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues2/) - Tuco: “If you work for a living, why do you kill yourself working?”
- [77 Movies with Smart Lines/Dialogues](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues/) - You are not machines, you are not cattle, you are men! You have the love of humanity in your hearts!
- [Interviewing DR. Michelle Anthony (Female Bullying)](https://sylrmartin.com/portfolio/interviewing-dr-michelle-anthony-female-bullying/) - Dr. Michelle Anthony, respected developmental psychologist and Dr. Reyna Lindert co-wrote the book ‘Little Girls Can Be Mean: Four Steps to Bully-Proof Girls in the Early Grades’.
- [Interviewing Jeff Nishinaka, World's Premier Paper Sculptor](https://sylrmartin.com/portfolio/interviewing-jeff-nishinaka-worlds-premier-paper-sculptor/) - His phenomenal 3D paper art has been put to the service of high-profile clients such as Bloomingdale's, Galeries Lafayette, Toyota, Coca Cola, Paramount Pictures, Harvard Medical School, Random House and Mattel, amongst many others.
- [Interviewing Dan Konopka (OK Go)](https://sylrmartin.com/portfolio/interviewing-dan-konopka-ok-go/) - OK GO won a Grammy Award for Best Music Video in 2005. A Million Ways became the most downloaded music video ever with over 9 million downloads by August 2006.
- [Interviewing John Ajvide Lindqvist, Best-Selling Author](https://sylrmartin.com/portfolio/interviewing-john-ajvide-lindqvist-best-selling-author/) - Regarded as ‘the Swedish Stephen King', Lindqvist's first novel, Let the Right One In, considered the best modern vampire novel, also generated two hugely successful films...
- [Interviewing Thomas Youngblood (KAMELOT)](https://sylrmartin.com/portfolio/interviewing-thomas-youngblood-kamelot/) - KAMELOT is the Epic/Symphonic metal rock band that nobody, no matter their musical taste, can resist. Formed by the mega-talented Thomas Youngblood and Richard Werner, Kamelot is one of the very few active epic metal bands that have actually managed to keep both fans and specialised media continuously enthralled by their creativity, the quality of their composition and their consistently great live sound.
- [Interviewing Ben Bridwell (Band Of Horses)](https://sylrmartin.com/portfolio/interviewing-ben-bridwell-band-of-horses/) - Ben Bridwell is the founding member and lead singer of Band of Horses, which garnered a Grammy Nomination for Best Album...
- [Interviewing Carlos Zaragoza (Art Director)](https://sylrmartin.com/portfolio/interviewing-carlos-zaragoza-art-director/) - Carlos Zaragoza has worked very closely with great directors and assisted in the art direction of Oscar and GOYA-winning (also Bafta nominated) films such as 'Pan’s Labyrinth', amongst other famous titles.
- [Interviewing Ryan J. Woodward (Story-boarding, Animation, Direction)](https://sylrmartin.com/portfolio/interviewing-ryan-j-woodward-story-boarding-animation-direction/) - Having worked on over 20 blockbusters, Ryan J Woodward has a reputation for extraordinary conceptual skills and an acute sense for motion and special effects.
- [Interviewing Prof. George J. Annas (Bioethics)](https://sylrmartin.com/portfolio/interviewing-prof-george-j-annas-bioethics/) - Prof. Annas has authored and edited over sixteen books on health law and bioethics.
- [Interviewing Doug Jones (Creature Actor)](https://sylrmartin.com/portfolio/interviewing-doug-jones-creature-actor/) - Some of Doug Jones’ acting credits include: Crimson Peak, Falling Skies, Hellboy I & II, John Dies at the End, Hocus Pocus, My Name Is Jerry,
- [Interviewing Michael F. Blake (Special Make-Up Effects)](https://sylrmartin.com/portfolio/interviewing-michael-f-blake-special-make-up-effects/) - Westworld, Mob City, Thor: The Dark World, The Lone Ranger, Max Rose, Lincoln, X-Men: First Class, Thor, Drag Me to Hell, Yes Man, Spider-Man 3, Domino, Mr. & Mrs. Smith, The Last Samurai, Seabiscuit, Ali, Independence Day, Sister Act I & II, Star Treck: Deep Space Nine, Buffy The Vampire Slayer, Police Academy II, Magnum P.I., Buffalo Bill, Bonanza, The Addams Family, Bewitched...
- [Interviewing Colin Teague (Director & Writer)](https://sylrmartin.com/portfolio/interviewing-colin-teague-director-writer/) - Colin Teague is the only one to have directed various episodes of Doctor Who and both its spin-offs, Torchwood and The Sarah Jane Adventures.
- [Cross-Channel Marketing, Events & Activations, Growth and Retention Strategy Work](https://sylrmartin.com/portfolio/marketing-content-strategy/)
- [Bookmarks for HitRECord](https://sylrmartin.com/portfolio/hitrecord-club-rules/) - HitRECord Club Rules | Graphic Design & Copywriting. Collaborative Work for HitRECord.
- [Interviewing DR. Muthanna Samara (Children in War)](https://sylrmartin.com/portfolio/interviewing-dr-muthanna-samara-children-in-war/) - On countless occasions we have heard the expression ‘children are the future' but rarely we have stopped to think about what the meaning of this expression really implies.
- [What Type of Rebel Are You?](https://sylrmartin.com/portfolio/what-type-of-rebel-are-you/) - We all are rebellious since birth. It’s embedded in our genes, for the prime reason of survival, to question everything around us...
- [Fashion Styling for Advertising](https://sylrmartin.com/portfolio/fashion-styling/) - Fashion styling sets featuring fashion, home deco and beauty brands.
- [Merchandising Design](https://sylrmartin.com/portfolio/merchandising-design/)
- [Interviewing Jenny Beavan (Costume Designer)](https://sylrmartin.com/portfolio/interviewing-jenny-beavan-costume-designer/) - Jenny Beavan is a two-time Academy Award winning Costume Designer with a work filmography of numerous blockbusters and classics.
- [Interviewing James Bomalick (Action Director)](https://sylrmartin.com/portfolio/interviewing-james-bomalick-action-director/) - One of Hollywood's most prolific and versatile Action Directors and Special Effects Master.
- [OOC Zoom Podcast](https://sylrmartin.com/portfolio/ooc-zoom-podcast/)
- [Halloween-themed Cards & Party Homeware](https://sylrmartin.com/portfolio/halloween-themed-cards-party-homeware-prints/)
- [Shadow Caste * UI Mockups & Graphic Elements](https://sylrmartin.com/portfolio/shadow-caste-ui-mockups-graphic-elements/)
- [Riverflow Acupuncture](https://sylrmartin.com/portfolio/riverflow-acupuncture-website-mobile-seo-customer-and-marketing-strategy/)
- [77 Movies with Smart Lines/Dialogues (3)](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues3/) - You think the people of this country exist to provide you with position. I think your position exists to provide those people with freedom.
- [77 Movies with Smart Lines/Dialogues (6)](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues6/) - Lou Bloom: “Will this be on television?”. Joe Loder: “Morning news, if it bleeds it leads.”
- [77 Movies with Smart Lines/Dialogues (5)](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues5/) - Narrator: “The years passed, mankind became stupider at a frightening rate.
- [77 Movies with Smart Lines/Dialogues (4)](https://sylrmartin.com/portfolio/77-movies-with-smart-linesdialogues4/) - Creation seems to come out of imperfection. It seems to come out of a striving and a frustration and this is where I think language came from.
- [Interviewing DR. Robyn Lucas (Ultraviolet Radiation)](https://sylrmartin.com/portfolio/interviewing-dr-robyn-lucas-ultraviolet-radiation/) - Being tanned seems to be synonymous of healthy and beautiful, but, is this new aesthetical fashion, lasting for some decades now, a trend that may cost us not only a good part of our health but even our lives?
- [Interviewing Prof. Deirdre L. Barrett (The Science of Dreams)](https://sylrmartin.com/portfolio/interviewing-prof-deirdre-l-barrett-the-science-of-dreams/) - For as long as humanity has dreamt, we have felt a justified curiosity and fascination about the nature of our dreams...
- [Interviewing DR. Richard Massey (Dark Matter)](https://sylrmartin.com/portfolio/interviewing-dr-richard-massey-dark-matter/) - DR. Richard Massey was the first to provide a 3D map of the large-scale distribution of dark matter.
- [Interviewing Prof. Frans de Waal (The Age of Empathy)](https://sylrmartin.com/portfolio/interviewing-prof-frans-de-waal-the-age-of-empathy/) - Author of numerous well-known books including Chimpanzee Politics, Our Inner Ape, the Age of Empathy and The Bonobo and the Atheist.
- [Interviewing Robin Hanbury-Tenison (Survival International)](https://sylrmartin.com/portfolio/interviewing-robin-hanbury-tenison-survival-international/) - One of the greatest explorers of the 20th Century and president of Survival International.
- [Interviewing Sananda Maitreya (Formerly known as Terence Trent D'Arby)](https://sylrmartin.com/portfolio/interviewing-sananda-maitreya-formerly-known-as-terence-trent-darby/)
- [Interviewing Robin Hobb, Epic-Fantasy Best-Selling Author](https://sylrmartin.com/portfolio/interviewing-robin-hobb-epic-fantasy-best-selling-author/) - Her work is, in the words of the also widely famous Game of Thrones' s author: "Fantasy as it ought to be written".
- [OOC Branding, Marketing & Advertising](https://sylrmartin.com/portfolio/ooc-branding-advertising-materials-logo-event-and-social-media-profiles/)
- [Interviewing Bai Kamara Jr](https://sylrmartin.com/portfolio/interviewing-bai-kamara-jr/)
- [Interviewing Prof. David Deutsch (Quantum Computation Pioneer)](https://sylrmartin.com/portfolio/interviewing-prof-david-deutsch-quantum-computation-pioneer/) - Prof. David Deutsch is the British Physicist who pioneered the field of Quantum Computation.
- [How To Prevent Hacking](https://sylrmartin.com/portfolio/how-to-prevent-hacking/) - Know the three most common tactics that hackers employ to get inside your personal matrix and how to prevent/solve being hacked.
- [Which 'Game Of Thrones' Power-Couple Are You?](https://sylrmartin.com/portfolio/which-game-of-thrones-power-couple-are-you/) - Find out which couple, of five featured from the series, and their combined positive attributes, resemble your most prominent qualities.
- [Would You Be Survivor or Zombie?](https://sylrmartin.com/portfolio/would-you-be-survivor-or-zombie/) - Generally depicted as rising from the dead, or becoming undead, the zombie reflects one of the most terrifying of our nightmares...
- [What Type of Love Do You Manifest The Most?](https://sylrmartin.com/portfolio/what-type-of-love-do-you-manifest-the-most/) - The Greeks clearly distinguished all the different types of love by name and characteristics...
- [What Parallel Universes Can You Perceive?](https://sylrmartin.com/portfolio/what-parallel-universes-can-you-perceive/) - Maybe this quiz will help you contemplate the possibilities...
- [Which Creative Type Are You Most Attracted To?](https://sylrmartin.com/portfolio/which-creative-type-are-you-most-attracted-to/) - Are you ready to find out who gets your pulse racing the most?
- [What Type of "Baddass" Are You?](https://sylrmartin.com/portfolio/what-type-of-baddass-are-you/) - The Ultimate Survivor, the Fearless Warrior, the One on One Fierce Fighter, the Conquering Rebel or the Humanitarian Hero?. Find out with this quiz.
- [What's Your Alter Ego?](https://sylrmartin.com/portfolio/whats-your-alter-ego/) - Quiz. An ‘Alter Ego’ is said to be, in Psychology, our other Self, a second personality inside us...

## Categories

- [Marketing](https://sylrmartin.com/category/marketing/)
- [SEO](https://sylrmartin.com/category/marketing/seo/)
- [UI and UX](https://sylrmartin.com/category/marketing/ui-and-ux/)
- [Branding](https://sylrmartin.com/category/branding/)
- [Digital Marketing](https://sylrmartin.com/category/marketing/digital-marketing/)
- [PPC Advertising](https://sylrmartin.com/category/marketing/digital-marketing/ppc-advertising/)
- [Content Marketing](https://sylrmartin.com/category/marketing/content-marketing/)
- [Email Marketing](https://sylrmartin.com/category/marketing/digital-marketing/email-marketing/)
- [Business Consulting](https://sylrmartin.com/category/business-consulting/)
- [Psychology](https://sylrmartin.com/category/business-consulting/neuroscience-coaching/)

## Tags

- [seo tactics](https://sylrmartin.com/tag/seo-tactics/)
- [seo techniques](https://sylrmartin.com/tag/seo-techniques/)
- [seo tips](https://sylrmartin.com/tag/seo-tips/)
- [top seo tactics](https://sylrmartin.com/tag/top-seo-tactics/)
- [best seo practices](https://sylrmartin.com/tag/best-seo-practices/)
- [best seo tools](https://sylrmartin.com/tag/best-seo-tools/)
- [best sem tools](https://sylrmartin.com/tag/best-sem-tools/)
- [UI and UX design](https://sylrmartin.com/tag/ui-and-ux-design/)
- [UI techniques](https://sylrmartin.com/tag/ui-techniques/)
- [UX strategies](https://sylrmartin.com/tag/ux-strategies/)
- [brand strategy](https://sylrmartin.com/tag/brand-strategy/)
- [brand marketing](https://sylrmartin.com/tag/brand-marketing/)
- [branding](https://sylrmartin.com/tag/branding/)
- [brand identity](https://sylrmartin.com/tag/brand-identity/)
- [brand pr](https://sylrmartin.com/tag/brand-pr/)
- [brand positioning](https://sylrmartin.com/tag/brand-positioning/)
- [swot analysis](https://sylrmartin.com/tag/swot-analysis/)
- [USP](https://sylrmartin.com/tag/usp/)
- [digital marketing strategy](https://sylrmartin.com/tag/digital-marketing-strategy/)
- [digital marketing tactics](https://sylrmartin.com/tag/digital-marketing-tactics/)
- [digital marketing for small business](https://sylrmartin.com/tag/digital-marketing-for-small-business/)
- [digital marketer in brighton](https://sylrmartin.com/tag/digital-marketer-in-brighton/)
- [ppc advertising](https://sylrmartin.com/tag/ppc-advertising/)
- [ctr](https://sylrmartin.com/tag/ctr/)
- [cpc](https://sylrmartin.com/tag/cpc/)
- [roi](https://sylrmartin.com/tag/roi/)
- [roas](https://sylrmartin.com/tag/roas/)
- [paid media](https://sylrmartin.com/tag/paid-media/)
- [content strategy](https://sylrmartin.com/tag/content-strategy/)
- [content marketing](https://sylrmartin.com/tag/content-marketing/)
- [blog writing](https://sylrmartin.com/tag/blog-writing/)
- [webinar](https://sylrmartin.com/tag/webinar/)
- [case studies](https://sylrmartin.com/tag/case-studies/)
- [whitepapers](https://sylrmartin.com/tag/whitepapers/)
- [video marketing](https://sylrmartin.com/tag/video-marketing/)
- [newsletters](https://sylrmartin.com/tag/newsletters/)
- [guides](https://sylrmartin.com/tag/guides/)
- [b2b events](https://sylrmartin.com/tag/b2b-events/)
- [email marketing](https://sylrmartin.com/tag/email-marketing/)
- [drip campaigns](https://sylrmartin.com/tag/drip-campaigns/)
- [sequencing](https://sylrmartin.com/tag/sequencing/)
- [segmentation](https://sylrmartin.com/tag/segmentation/)
- [email automation](https://sylrmartin.com/tag/email-automation/)
- [crm](https://sylrmartin.com/tag/crm/)
- [brand archetypes](https://sylrmartin.com/tag/brand-archetypes/)

## Project Types

- [Journalism](https://sylrmartin.com/project-type/journalism/)
- [Art & Design](https://sylrmartin.com/project-type/art-design/)
- [Graphic Design](https://sylrmartin.com/project-type/graphicdesign/)
- [Editorial & Creative Writing](https://sylrmartin.com/project-type/editorial-and-creative-writing/)
- [Interviews](https://sylrmartin.com/project-type/interviews/)
- [Other Types Of Content](https://sylrmartin.com/project-type/other-digital-content/)
- [Copywriting](https://sylrmartin.com/project-type/copywriting/)
- [Storyboarding](https://sylrmartin.com/project-type/storyboarding/)
- [Quizzes](https://sylrmartin.com/project-type/quizzes/)
- [Articles, Lists & How To's](https://sylrmartin.com/project-type/lists-how-tos/)
- [Artistry & Culture](https://sylrmartin.com/project-type/artistry-culture/)
- [Film & Entertainment](https://sylrmartin.com/project-type/film-entertainment/)
- [Music](https://sylrmartin.com/project-type/music/)
- [Science & Technology](https://sylrmartin.com/project-type/science-technology/)
- [Psychology & Sociology](https://sylrmartin.com/project-type/psychology-sociology/)
- [Fashion Styling](https://sylrmartin.com/project-type/fashion-styling/)
- [Video](https://sylrmartin.com/project-type/video/)
- [Web, Mobile and eCommerce](https://sylrmartin.com/project-type/web-mobile-and-ecommerce/)
- [Marketing and Content Strategy](https://sylrmartin.com/project-type/marketing-content-strategy/)
- [Branding & Brand Image Enhancement](https://sylrmartin.com/project-type/branding-brand-image-enhancement/)
- [Marketing](https://sylrmartin.com/project-type/marketing/)
- [Art, Design & Multimedia](https://sylrmartin.com/project-type/art-design-multimedia/)
- [Web & eCommerce](https://sylrmartin.com/project-type/web-ecommerce/)