Brand, Digital, Marketing and Content Strategist in Brighton and Hove, UK

Marketing & Content Strategy

These are some recent examples of my Marketing & Content Strategy work (that I can share).
Click on each image to access the specific plan presentation.

Shelter Hall

Industry / Sector: Hospitality

Request: Campaign of promotions and events to acquire customers during the low season and increase brand/venue awareness.

MyTutor

Industry / Sector: Education, Edtech, SAAS

Request: Drive 1,000 tutorials for the month of September 2023 including CRM channels.

Projects Abroad

Industry / Sector: Travel & Volunteering

Request: Increase conversions (by the company´s target percentages) and reduce cost per lead/customer acquisition cost (optimising ROI).

Arke

Industry / Sector: Integrated Marketing Agency

Request: Increase agency revenue (by the company´s target number) via new contracts from client type A (Business) and augment traffic and engagement from client type B (Marketers/Marketing Students).

As per the company´s request, I also created a Looker Studio (formerly known as Google Data Studio) GA4 data visualisation dashboard showing traffic numbers, on-site engagement and conversions.

Raccoon Brand Image Enhancement

Apart from Marketing, Digital and Content work, I provided Raccoon (London) Ltd. with Brand Image Enhancement by producing on-brand graphic concepts and assets for use aligned with their online content strategy.

Tools used: Adobe Firefly and Adobe Photoshop.

For their Commercial Vehicle Branding service:

“Ask the Raccoon” Characters (Pillar Page)

“Rocky The Raccoon” Mascot (Benefits & ROI Service Sections)

Other Webpage Graphics

For their Bespoke Vehicle Wrapping service:

“Ask the Raccoon” Characters (Pillar Page)

“Rocky The Raccoon” Mascot (Benefits Service Section)

Other Webpage Graphics

For their Street Food Vehicle Conversions:

“Ask the Raccoon” Characters (Pillar Page)

“Rocky The Raccoon” Mascot (Benefits Service Section)

Other Webpage Graphics