The skillset arsenal of a multimedia project management, content strategy and production professional is, as you can guess, quite broad. Every skill, however, compliments the production of a whole across mediums, processes, resources, talent, commercialization, distribution and growth.
The Comprehensive Skillset List
CREATIVE STRATEGY BUDGETING PRODUCTION & MANAGEMENT PROJECT COORDINATION CONTENT CREATION ASSET CREATION & SOURCING TALENT SOURCING TRANSLATION BRANDING Communications and PR Social media management Web and Video Production Production Project coordination Project Management VISUAL & AUDIOVISUAL CREATION AND PRODUCTION Graphic Design Image editing Technical Storyboards Artistic Storyboards Video editing Post-production (Titles, credits, graphics) Post-production VFX talent resourcing 2D corporate and artistic animation 3D modelling talent resourcing 3D animation talent resourcing Cinematography talent resourcing Photo shoot production and direction, talent and crew resourcing Video shoot production and direction, talent and crew resourcing Film shoot production and direction, talent and crew resourcing TV pre-recorded production and direction, talent and crew resourcing Music video production and direction, talent, crew and VX resourcing Social Media Organisation Image Social Media Graphic Assets Social Media GIF Assets Display Advertising WRITING Blog articles Web content and copywriting eCommerce copywriting SEO optimization Multimedia storytelling Interactive projects scripting (quizzes, polls, e-learning, digital creative projects) Brand messaging Talent Interviewing Production and Writing Press Communications Advertising campaign concept Organisation, Advertising and Creative scripting Campaign communications Media Outreach Agency Outreach and collaborations Talent collaborations Resourcing Sponsorships and Organisation Collaborations Proposals Contact building Fan base building Creative writing | DIGITAL PROPERTY PLANNING BUDGETING STRUCTURE, CONTENT & RESOURCES PROJECT COORDINATION CONTENT CREATION ASSET CREATION & MANAGEMENT TALENT SOURCING TALENT COORDINATION SEO OPTIMIZATION TRANSLATION WEB PRODUCTION Web User Design Responsive Web Design Prototypes WordPress Web Building Copywriting Content Management ECOMMERCE PRODUCTION eCommerce content management eCommerce copywriting e-Mail marketing graphic assets and copywriting e-Mail marketing advertising campaign management Merch design Merch management Visual campaign styling MARKETING COMMUNICATIONS MEDIA PUBLISHING SPONSORSHIP SOURCING COLLABORATION PARTNERSHIPS AMBASSADORSHIPS MANAGEMENT. AFFILIATION PROGRAMS ADVERTISING CAMPAIGN CREATIVE ASSETS MGT. TALENT SOURCING PROJECT AND TALENT COORDINATION DIGITAL MARKETING & SOCIAL Organic SEO and Content optimization Organic Growth Paid Advertising consulting, activation, management and reporting e-Mail Campaigns Corporate Video Webinar scripting and production Affiliate management Social Media engagement (social graphic posts – video posts – gifs – replies –community building – ambassadors resourcing) Organisation or Project On and Off Marketing Coordination Event production and diffusion Music Talent Digital and Media management Influencer campaign planning and resourcing |